PT Pelat Timah Nusantara Tbk (“Latinusa”), has succesfully completion of revamping project on 5 December 2011. The completion need 40 days for construction and commissioning process. Currently result of revamping project also can increase quality and production efficiency. In addition with supporting assistance and transfer knowledge who has deliverd by Japan Consortium, revamping project can running well in accordance with the schedule and satisfactory quality of production.
Commercial Director of Latinusa Suprapto Indroprayitno said “In 2011 Latinusa faced several pressures which caused sales drop with market shares reached 47%. In addition production stop more less 40 days for construction process gives contribution on this matter. On external factor financial crisis in Europe and America until now which have not predicted changes into better, give significant impact with import tinplate which have been filled by China, Korea and Taiwan into domestic market with competitive price so that Latinusa faced difficulties to fullfil domestic market needs. Tinplate producer countries have surplus inventory due to decreasing of demand from Europe and America. On the other leverage there is zero duty from BKPM in order to for export and investation caused import tinplate was very easy get into domestic market.
Encounter this situation currently Latinusa already has a provision with revamping project result, Latinusa confident to fullfill market needs particularly on segment which need highest of quality tinplate. “Latinusa in order to keep the quality of tinplate still not separated with supporting assistance from Nippon Steel Corporations majority Shareholder, in addition provides guarantee the availability of TMBP with highest quality and also transfers technology” said Ardhiman, President Director of Latinusa.
“Entering 2012, we look into expanding our market share domestically and continuing with our focus on food and beverage sector,” says Suprapto, Commercial Director of Latinusa. “Currently we are conducting a market penetration, so that we can fullfil domestic market needs and Latinusa market share target for 2012 can reach more than 50%”.
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